about DAWN MARI

Inspirational speaker | Performance Coach | Retreat facilitator


An ex C-suite executive in asset management, with over 20 years of experience in Finance plus a JD from Georgetown Law and a BA from Boston College.

Why did I become a speaker, writer and coach at age 44?

I wanted to transform lives. I wanted to impact rooms. I wanted to SHIFT consciousness, cause others to think again. I wanted to HELP people.

Why am I different than the average executive coach?

My confidence, self-discipline and grit were honed on the highest mountains and on the the wildest seas, not in the boardroom.

I used experiences in one field to dominate in another.

Let me explain.

I’ve been addicted to solo remote travel for 15 years - something I took to ANY chance I could as an exec in London.

I’ve been obsessed the rapid personal transformations that extreme travel demands. It’s a baptism by fire. You HAVE to level up in the wild.

Yes, I have read over 300 books on leadership, communication, neuroscience, psychology, high performance, and grit. These books are my oxygen. I have taken and been certified in every course under the sun.

But my REAL expertise in bold, consistent action, self reliance and problem solving (under pressure!) came from my travel to remote locations in extreme conditions.

Necessity is the MOTHER of invention.

You learn a lot about yourself when alone on a mountain and a goat is the only living thing you’ve seen for 3 hours, or in the woods without a proper map because the rain made the ink bleed ….and your flashlight just died. You learn a LOT about what you are REALLY capable when in hand to hand combat in Tuscany, over a dog in a cage.

I’m a minimalist who macheted down ALL of her personal belongings to 10 UPS boxes in 2021 to up level a sense of FREEDOM.

I’m also usually the sole brave soldier in the board room, saying what 90% of the executive committee is thinking, but is too afraid to say lest their head wind up on the chopping block.

We all deserve happiness, fulfillment, and joy.

We deserve to fall asleep easily at night. Not lying in bed, mentally spinning a dozen plates on the edge of a knife.

We deserve a life where we are not numbing ourselves out to mask the quiet angst, the boredom, the dissonance, with alcohol or 6 hours of netflix or scrolling through social media mindlessly.

So many are riddled with anxiety and depression, marching solemnly through their life choices out of obligation or indentured servitude (to their mortgage, or their partners expectations) versus living a LIFE of FREEDOM.

how it started

“I believe every human being is LIMITLESS.”


MY STORY: After graduating in 2008 from Georgetown Law with 250K of student loan debt and no work I fell into a massive bout of massive anxiety attacks and crippling depression.

I went from making six figures in Finance before law school to waitressing in central Florida once I graduated.

My life broke.

I started to rebuild my confidence and self-worth through an obsession with any book, podcast or course I could take on personal development, psychology and performance. I then crash-tested everything I learned in solo remote trips.

I continually found and tested my limits. As I began to redefine success, freedom and health in the wake of crippling student loans - I moved to London to temp as a receptionist because it was the only job I could get.

In the eyes of ‘big law’ or ‘magic circle firms’ my grades from Georgetown were not good enough.

But I refused to give in to others perception of my worth and fall into depression again. I continually redefined success and freedom.

I CLAWED my way from receptionist BACK up the corporate ladder becoming a C-level executive in asset management, an industry wholly dominated by alpha men.

I eventually opened my own regulatory and compliance consulting firm where I scaled my daily rate from 500 GBP/day to 2000/day over the course of 4 years as an interim executive, negotiating contracts where I could work remote in an industry that was adamant against flexible working.

I made my work WORK for me versus the other way around.

I took no prisoners.

And I got in ALIGNMENT with my values.

My Career Path

DECISION I MADE IN 2023


After two years of coaching others part time, in 2023 I finally decided to go ALL IN on my speaking and coaching career. I wanted to impact and help as many “trapped” corporate professionals as I could with inspirational stories, effective strategies for personal transformation and high performance habits.

The thing is - we are sometimes our worst enemy - we trap ourselves with the BS and the nonsense and the limiting beliefs we believe about ourself.

I help professionals rewire their beliefs so that they can live a more FREE life. A life aligned to their values. A life that has joy.

How do I speak and have the audacity to say what I say?

The only way to inspire courage and the vulnerability is to lead by example.

FActs about dawn mari

01

I speak to INSPIRE. To create positive change, to impact as many people as I can. I share unusual adventure stories, science-backed research, and performance strategies to enable an audience to have the CONFIDENCE to go AFTER the life they REALLY want with undeterred focus.

02

I don’t do politics.

I do results.

I don’t sugar coat the situation. If you want sugar, buy a donut.

I say what needs to be said and provide clever methodologies to catalyze rapid transformation, progressive change and competitive evolution.

Simply put, when you BELIEVE in yourself, truly, you PERFORM at an entirely new level.

That is what I do, I bring out that belief.

03

With over 15 yrs of obsessive study in personal development, high performance habits, neuroscience, psychology, holistic health, mindfulness, meditation, the subconscious and growth mindset - I know how to craft a talk or a coaching program that will shift the energy, mindset and PERFORMANCE level of the audience.

Book dawn mari as a speaker for your next virtual & in person event


Dawn Mari is a professional speaker for corporate events, webinars and workshops specializing in topics on leadership, performance, communication, confidence, grit and personal transformation.